Recently I discovered a site where I was welcomed to sign up for the web designer's ezine. All excellent and well and naturally good marketing to have a subscribe page and way of recording visitors emails on your website. However the web designer purported to state that the newsletter had a value of $399 however I would be one of the lucky ones and get it for free.
Well I produce a newsletter and I believe it is fairly good quality so what worth would I put on that ... certainly not $399, and I would have no concept what to value it at, after all just the customer can properly put a viewed worth on the ezine they receive. So how can this other ezine have a worth of $399?
And what about all these ebooks which apparently have a resale value of $47, or $97 or more. Who are you going to get to purchase these ebooks when everywhere you look the exact same ebooks are being offered free of charge ... you know the ones-- 'Million Dollar Emails', 'Scientific Marketing', 'Magic Letters' and so on ... Many websites and sales pages will try to convince you to purchase their product by throwing in a large number of rewards ... worth numerous dollars obviously and what are they, the same old ebooks again. And while a few of these ebooks are really worth reading, they now have no genuine value as they are distributed for free all over you look.
If you want to get someone to signup for your newsletter or buy your services or product you need to offer something of real value ... something they can not get hold of anywhere else, or https://oglasi-zaposao.com certainly not for the price you are providing it at.
If you produce a newsletter or report, do not position a fictious value on it that can not be backed up. We are so utilized to having giveaways, benefits, additionals etc pushed in our faces that they no longer truly work and to stand out from the crowd, you need to be various. Stick to real quality, appropriate value and you will get customers, sales and signups.